Link System® News

This blog, by Mindy Selinger, Link System® Trainer in San Diego, Ca. deals with learning high-level networking skills and expanding your business through solid business relationships (Links!). I hope to bring you information that you can use at your next networking event. Please join us! This is open to the public....Mindy www.TheLinkSystem.com
The San Diego Networking Guide and Event Calendar

Wednesday, November 05, 2008

The Link System® Licensed Trainer Program



Here's How to Attract Your Clients and Have Them Come To YOU!


Give them a proven system to grow their business! Teach them the wisdom, the strategies & tactics of Mel Kaufmann, author of The Millionaire's Handbook and founder of The Link System.®

The Program Includes:

The Millionaire's Handbook
The best little book on networking ever written. Self-published for 20 years, it has sold over 20,000 copies by word-of-mouth only. Small enough to fit in your shirt pocket or slip into your purse, it is comprised of 100 one-page nuggets of networking philosophy, strategies & tactics known as Kaufmann Corollaries. In the words of the author: "It is a quick read, but a life-time study". Yours at Wholesale prices.

The Millionaire's Handbook Workshop
A 3-hour workshop that covers the material in the book. All aspects of networking planning & execution are covered with an emphasis on the philosophy of relationship-building, not selling. These workshops are high-energy, interactive and extremely popular. They serve as an introduction to The Link System® Training.

The Link System® Training

This training takes up where the 3-hr. workshop leaves off, with the next day's follow-up. The Link System® teaches how to build, maintain & nurture business relationships (what we call "Links"). The student learns how to mine their existing database for hidden "Links" and the importance of sharing Ideas, Information & Resources. This 3-session program has been taught nationwide to Merrill Lynch.

There are many ways this material can be leveraged!

Market A High-Value Product To Your Target Market

Are you a business coach? Teach The Link System® to your clients. They will love you for it!
Are you a Mortgage Broker? Teach it to Realtors. They will flock to you.
Are you an Accountant? Teach it to your clients and their clients and increase their bottom line.
Are you an MLM leader? Teach it to your downline and increase their business! OR teach it to your target market (or both!) (and increase your bottom line, too!)
Are you a Financial Advisor? Teach it to your "Links" (Attorneys, CPAs, Bankers, Insurance Brokers, etc.) Attract new clients with it. Sponsor "client appreciation" workshops.
Are you a Business Banker? Teach it to your clients to build their business. Sponsor "customer appreciation" workshops.

In a tight economy people rely on the strength of their network More Than Ever. The timing is perfect to bring these skills to your target market!
Are You Ready?

The Opportunity
Certified Link System® Trainer Program. Includes:

  • Full license to conduct both live classes and teleclasses of the 3-hr Millionaire's Handbook Workshop and the full Link System® training
  • 4-Week Teleclass training sessions (60-minutes per class, once a week)
  • Digital copies of The Link System® Curriculum & Millionaire's Handbook workshop
  • Digital files of the professionally recorded 16-minute lead-generating informational audio.
  • Digital copies of marketing materials
  • Lead generation from NetworkingEventFinders.com
$1995.00
"Your model continues to provide excellent results on our end! I never knew there was such a thing as overabundance of business - a truly wonderful problem to have!"
T. D. R.
Wealth Management Advisor
Merrill Lynch

"Just when you think you can't learn another "new thing" about networking and sales, along comes Mindy and her amazing Link System! What a fun experience, great info and well worth the cost of admission. If you need to network to grow your business, you need to meet Mindy and experience the Link System! I had put off taking this class for 3 years, simple scheduling problems. Now I realize what a big mistake it was to wait...Wow what a class. It is different, creative and full of nuggets! I've been professionally coached since 1995 and this course touched on areas never before addressed. It's worth taking the time to experience it and the fee is quite reasonable. Thanks Mindy!” Thomas J. Nelson, Realtor

Tuesday, August 05, 2008

I've Waited Three Years to Make This Offer!



Imagine Your Customers Coming To You!

Create New Business with Trainings
& Workshops

Show business owners how to catapult the results of their networking quickly and easily!

Show business owners how to rapidly increase their lifetime value to their network by up to ten times!

Establish yourself as a networking genius capable of solving the most nagging, costly problems 9 out of 10 businesses have with networking and relationship-building!

According to the Word of Mouth Marketing Association (WOMMA), most business people miss out on 75% of new business due to ineffectual networking!

Interested?

Now You Can Share Effective Networking Skills With Your Ideal Customers as a Link System® Trainer

I have just recently negotiated for the full and complete rights to The Millionaire's Handbook and The Link System® Curriculum.

The Link System® Licensed Trainer Program offers a unique opportunity to position yourself as the ultimate expert in networking and relationship building. When Mel Kaufmann, founder of The Link System® and author of The Millionaire’s Handbook first approached me, he was teaching his course The Link System®, to a local office of Merrill Lynch Financial Services. Read the whole story here (Talk about the Law of Attraction!)

I thought I knew a lot about networking…after all, I had been publishing The San Diego Networking Guide, writing blogs about networking and teaching it for almost 5 years! Well, this program knocked my socks off and now we are bringing The Link System® to the public.

Word is spreading fast and demand for trainers will soon outpace supply.

Networking organizations have now been inquiring about offering The Link System® to their members.

We need to have trainers positioning themselves NOW! Why? Because, quite simply, this is the best ''Nuts & Bolts, How To, Step-by-Step'', instructional relationship-building curriculum out there!

The economy has the business market place desperate for these skills. That includes Realtors, mortgage pros, insurance sales professionals, corporate sales professionals, network marketers, un-employeds, fund raisers, chamber reps, chambers of commerce, etc - virtually every business professional is looking for an advantage TODAY! - Will you be the one to give it to them?

I will be interviewing candidates and training qualified applicants to be independent Link System® Trainers, for both public and corporate in-house trainings, in this country and beyond.

A qualified candidate will have a passion for networking.
Why do I say ''a passion for networking''? Because The Link System® is light-years beyond other run-of-the-mill “Referral”-type trainings. At the “core” of The Link System® is an unbridled desire to help others to connect and to achieve their wants, dreams and goals.

What I am talking to you about is a proven, and profitable opportunity from PowerPartner Connections, Owner of Link System®. This is a business-to-business opportunity of a methodology that has been in development for over 20 years and taught to companies such as Merrill Lynch, Morgan Stanley, Wachovia and others.

It is just now being offered to the public!!
By becoming a Link System® Trainer you will:
  • Help your clients solve the most costly, frustrating, real world problems 90% of businesses have trying to get better results from all the time, money, and effort they pour into networking and trying to build strong business relationships.
  • Teach new skills that will impact not only the lives of your trainees but everyone they come in contact with
  • Foster a business climate based on integrity and the pure joy of giving to others
  • Elevate yourself as the *ultimate* expert in your community on networking and business relationship-building
  • Receive a ''turn-key'' business with training materials, support, facilitator training, marketing materials, website, retail products, and more
  • Develop your personal ''Link'' skills that will enhance your own business and personal development
Business owners who have put The Link System® in action draw one common but astounding conclusion that we hear all the time…''This is exactly the solution we’ve been looking for!''

Can you think of a business person who doesn’t want more leads, stronger business relationships, and a better ROI from their existing database? Of course not! That’s why becoming a The Link System® Trainer is such a powerful Business Opportunity.

Here's how to get started....

Learn more about the individual offers on the next page.

Or call the office for more information 760 788-9524.



Friday, August 01, 2008

The Phone Call That Changed My Business and My Life

The phone rings all the time...that's what they do. But how many people can say that their business took a whole new direction after one phone call?
In the fall of 2004 I received such a call. The gravely voice on the other end introduced himself as Mel Kaufmann. He wanted to know about my business. He heard I had a networking event calendar. Could I please send it to him? I told him about The San Diego Networking Guide and my coaching practice and took down his email address. In return he told me that he taught networking skills and he was going to be working with Merrill Lynch in La Jolla in the coming weeks. He had a book on networking... would I like a copy? "Of course!"...I gave him my mailing address and that was that!

A few days later I received a small padded envelope with a little book - The Millionaire's Handbook. The size was nothing to be impressed with. Inside, these words were scribbled...
Mindy,
Make a Million!
Mel

It sat on my desk for a few days, then one morning, I tucked it into my little walking pack and went for a morning hike up Mt. Woodson. I sat on my favorite rock and opened it up.

Now, you must remember that for the last 3 years, I had published a networking event calendar. I have coached my clients on networking and I belonged to a weekly networking group for 10 years. What more could I learn????? As it turned out....PLENTY!!

As I devoured each one-page nugget, I found myself looking forward to what the next page would bring. Because of my experience, there was much I already knew and there were some ideas that I knew intuitively, but had never articulated. The most exciting ideas & concepts were totally new to me!

My mind was racing with the possibilities these new strategies represented...The Link System was a system with a purpose....a different purpose. Finding LINKS, not sales...BRILLIANT!

It took me about 45 minutes to read the 100 pages...100 "Kaufmann Corollaries" (Definition = A Profitable Business Truth That Never Varies).
I had to know more.

I came down off that mountain and I called the number on the back of the book as soon as I walked in the door. I told Mel, "I LOVE your book. What else do you have?" He invited me to his training at Merrill Lynch.

Two weeks later I walked into the training room and met the man whose materials were already changing my networking life. With him was his friend Virginia Devine, who was the newly retired former Executive Director of BNI-San Diego. (I later learned that Ivan Misner, founder of BNI had featured Mel in his book Masters of Networking

As I soaked up the material and learned more about Mel's relationship with Merrill Lynch, my mind was reeling with ideas. At the end of the second session, I asked Mel if I could be one of his trainers. I was shocked to learn he had not trained anyone else...it was just him! We talked about who my market was....they certainly were not the corporate types like Merrill Lynch. They were home office entrepreneurs, sales reps, & solo professionals in private practice. He agreed to consider me as a trainer...I was flying! Afterwards, I met a girlfriend for dinner and all I could talk about was this great training I had stumbled upon.

A few days later I received an email from Mel with a crushing blow. He had decided not to train me to teach The Link System®. He believed that my market would not be able to afford the training at the same pricing structure he had with Merrill Lynch...Oh NO!

I was depressed for the rest of the day, then I regrouped and rallied with a rebuttal that got his attention. I reminded him that The Link System® was born at the Wilshire Chamber of Commerce...he developed his material for the small business person. He was right...my market could not afford a $5000 training, but I would structure open enrollment trainings for individuals, not companies. "It would be a shame if these skills were denied them. Everybody in business should be able to learn The Link System® and I very much want to teach it to them". I clicked "Send", and waited to see what my future would be.

Mel's response the next morning was short, but sweet.

Mindy,
I like the way you think. See you on Tuesday.
Have a blessed day,
Mel

Woo HOO!
That was in October. The first week of February, 2005 I held my first Link System® training with 20 people and have not looked back! I have done trainings & workshops in San Diego, Long Beach, Ohio and TWICE in New York.
Now that I own the rights, it's time to expand and bring on new trainers.
Let's get started!!

Monday, May 26, 2008

Yesterday I received an email from a man who had taken The Link System® Training at least two years ago. He wanted to let me know he had answered a blog question relating to the usefullness of industry conferences. Many people were frustrated with the "Same (stuff), different powerpoint", aspect of them.

The Link System® Grad said in part: "I agree with (others) in evaluating the value of a conference based on what you can do before, during, and after relating to the attendees to maximize the value. Content you can get elsewhere. The in-person contact and out-of-office attention you can garner is hard to replace. I use criterion I learned from Mel Kaufmann, a networking pioneer and inventor of The LINK System®.

1. Get all lists you can prior to the event (registrants, sponsors, exhibitors, partners, etc.) and identify high value introductions and connections.

2. Research these contacts and leverage existing relationships for direct introductions and referrals whenever possible prior to or at the event.

3. Arrive 30 minutes early to every speaker session, meet and/or assist the speaker and sit in front next to someone you don't know. Be ready for the speaker to introduce you to others and vice versa."
Thank you to Link System® Grad, Jon Cline. http://www.successrabbi.com/

Last week I took a client's staff through an exercise related to the same topic. They were sponsoring an upcoming high-visibility awards dinner. Prior to the event, we went through the entire attendee list and discussed potential Link possibilities with each...who had connections there, etc. It gave them new ideas on how to leverage their sponsorship investments. The Link System® teaches us networking & relationship-building strategies we didn't know we didn't know!

Saturday, May 24, 2008

The Link System® in Long Island...AGAIN!

It was several months in the making. I first heard from Ellen Volpe, President of American Business Associates, when she purchased the CD audio program from the website. When I saw she was from Long Island, a quick google search told me she was a major player in the local Business to Business Networking scene. A phone call was in order! Five months later I stepped up to the podium in front of almost 100 people gathered at the Clubroom of Hofstra University in Long Island, New York. What a thrill!

Here is Ellen Volpe, (second from the left) and the rest of her crew who help out that morning. The Hofstra Club is a very posh venue located on the Hofstra University campus in Hempstead, Long Island.

"The event on Friday was engaging, entertaining and most of all informative. Mindy, your energy and interactive presentation made the time fly by. Ellen and Gene, thanks for making this quality program available. " Joyce Zimmerman - JoyWriter Communications

In the crowd was Paul Pileggi who had been to the workshop I presented last year for Greiner Maltz Commercial Real Estate. It was he who shared this information with Ellen in one of her networking groups.. Thank you Paul!

In the picture to the right, this man is no doubt explaining to the other that the nametag goes on the RIGHT lapel! This group was very vocal and willing to engage...so fun to work with!


"Mindy has a passion for networking"
"Awesome!!"
Very enlightening and refreshing....A wonderful session!"
"The concept of 'linking' vs. 'selling' takes a lot of pressure off. Great information!"

I hope to return in the fall to present another workshop. Bye!



"I have received a lot of calls and you were a HIT~ Thanks so much for making me look good and for making a difference in the lives of so many people." Ellen Volpe, ABA

Saturday, February 23, 2008




Merrill Lynch Presents The Link System® to NSHMBA

It may have been a while since this blog was updated, but that does not mean that The Link System® trainings have been inactive...far from it! There have been several 3-hour workshops entitled Making The Connection, all filled to capacity. I have also participated in several phone interviews and teleclasses.

American Business Associates of Long Island contacted me in December. ABA is the longest-running professionally-managed business-to-business networking organization in New York. Ellen Volpe, president since 1988, had heard about The Millionaire's Handbook, most likely from someone who had attended my workshop there in October. We may do a workshop together in May.

One of the most exciting events recently was my presentation at the National Society of Hispanic MBAs (NSHMBA) at the Torry Pines Hilton earlier this month. I had been approached last year by Gary Graessle of Merrill Lynch, whom I had met when I first started my own training education with Mel. They wanted to bring The Link System® concepts to their alliance partners, NSHMBA. Then....One thing led to another and I will be conducting a 3-week training in the downtown Merrill Lynch office in March.

The Link System® Training is heading more into the corporate realm as opposed to open enrollment for individuals. I start another 3-week training for a national accounting firm in May. This marks an evolution that is truly exciting for me. I am expanding out with more trainers, too. I will bring the first trainees with me to Merrill Lynch, to learn the way I did...On the Job.

The next Millionaire's Handbook Workshop, "Making the Connection" will be Friday, Feb. 29th from 8:30am - 11:30am. Click here for more information

Sunday, November 04, 2007

I Love New York!

I'm back from my week in NYC. It was for business AND for fun. I got the business out of the way first by traveling up to Brentwood, NY on Long Island for a workshop sponsored by Tom Attivissimo of Greiner-Maltz Commercial Real Estate.

The Millionaire's Handbook workshop was very-well received and was (as always) a lot of fun to deliver. The majority of the attendees were seasoned professionals in transportation, banking, land development, staffing, etc . The sponsor Tom, confirmed that the feedback he received was positive... everyone got something of value from the workshop...he was happy! Words cannot describe how exciting it is to have information to share that I can take literally ANYWHERE and get rave reviews.

After I returned to New York City from Long Island, I met with Jennifer Seeger, the director for the NYC Chapter of eWomen Network. We talked like long-lost sisters as we had TWO friends in common...Amanda Mineer (a Link System Grad and director of eWomen Network here in San Diego) and a former client of mine, Ellen whose Manhattan apartment I was able to use for my trip. It truly is a small networking world. Jennifer and I talked of future trainings that could take place in NY.

In the weeks before I went I also made contact with the NYC director of NAWBO, which I belong to here. In an extremely generous gesture she invited me to take part in their HUGE networking extravaganza being held at Saks Fifth Avenue (the REAL One). She would have even given me the opportunity to address the gathering. But it was too short notice and I could not change our flights to stay the extra three days....Oh, how I wanted that, though! Again...more connections for the next time. And there will be a "next time"!

Mel Kaufmann Retires

Mel Kaufmann, author of The Millionaire's Handbook and founder of The Link System has retired and moved back to his home state of Washington. At the age of 86, he was still doing trainings, most recently at the national headquarters in Michigan of Kelly Services, the temp agency.

He had also been to the Columbus, Ohio office of Merrill Lynch in recent months, as well as a Wachovia office in the San Fernando Valley.

It will be my honor to continue his work and take it to the next level. I am planning a book, investigating offering The Link System in an online format and bringing in more trainers.

Thank you, Mel for all of your wisdom, encouragement and your faith. Enjoy your well-earned retirement. I will be forever in your debt.

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